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My Product Management career began in 2005 at Interscope Records where I oversaw all the digital releases for Lady Gaga, Queens of the Stoneage, NIN, Robyn and others.

While I don't code at the terminal, I have a solutions architect/engineers level of technical knowledge.

I can hold my own in most DevOps discussions and can competently code HTML and CSS on the frontend. Put it this way, I've never met a low-code solution I can't master.  

I went to college wanting to manage rock bands. After working in artist management and tour management, I took a job at Interscope records and had an idea to build a Flash widget for the Myspace page for the artist Feist.

I was hooked and forged ahead shortly after with starting PromoJam, a Ruby on Rails SaaS app for Social Media promotions.

I love to learn how other cultures think, operate and build. I have gravitated towards working on projects and problems that span global markets and involve diverse teams.

I've learned how to quick absorb and adapt to different orgs and cultures and love the chance to dive in to new ways of doing things.

I have and many times over! I built social ad buying ML platforms that used consumer engagement metrics to automated the ad budgeting challenge. At ATTN: we built interactive advertising campaigns for Sprite, MOEN, Redbox and others driving high value conversions.

I'm also a landing page guru who knows the compound value of a small design changes impact on CRO.

I use Jira and Figma everyday, swim around in GA and GTM most weeks, and love to build apps with Webflow, Vercel, Zapier, Hubspot and more. Built apps in Ruby, React, .NET, Vue and more.


I work with Claude, ChatGPT, Flux AI, Canva, and Midjourney for Gen AI experiments and have solutioned with Azure Copilot Studio, LangChain and Vercel for AI apps.

Analysis paralysis, too many dependencies, bad design, not asking for help, reinventing the wheel, and boiling the ocean.